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| Item Details | Price | ||
|---|---|---|---|
5.0 (1 ratings)
Instructors: Randheer Bhardwaj
Why this course?
| Introduction | |||
| What Will You Learn in This Course (4:00) | |||
| Menu Pricing Domination Model (2:00) | |||
| Making of a Dominating Menu (6:00) | |||
| Brand & USP | |||
| USP Definition 1 (11:00) | |||
| USP Definition 2 (15:00) | |||
| USP Definition 3 (10:00) | |||
| super star dish (14:00) | |||
| Practical Application | |||
| Let's Create a Restaurant (1:00) | |||
| Planning Assumptions - Napoli Indian (9:00) | |||
| Planning Assumptions - Pancakes & Waffles (9:00) | |||
| Menu for Both Restaurants (3:00) | |||
| Pricing Psychology | |||
| Pricing Psychology - Theory (6:00) | |||
| Pricing Psychology - Visuals (10:00) | |||
| Pricing Psychology - Framing (11:00) | |||
| Pricing Psychology - Numerals (8:00) | |||
| Food Costing Methods | |||
| Food Cost Basic Definition (1:00) | |||
| Basic Food Cost Calculation (9:00) | |||
| ABC Inventory Classification (8:00) | |||
| Recipe for Our Restaurants (5:00) | |||
| Recipe Deconstruction - Napoli Indian (10:00) | |||
| Recipe Deconstruction - Pancakes & Waffles (4:00) | |||
| Industry Average % Food Cost (2:00) | |||
| Target Percentage Food Cost (3:00) | |||
| Recommended Selling Price Calculation (1:00) | |||
| Competition Scanning - Process (1:00) | |||
| Competition Scanning and Price V2 (9:00) | |||
| Pricing Strategy | |||
| Pricing Strategy Basics (2:00) | |||
| Pricing Strategy - Partitioned Pricing (4:00) | |||
| Pricing Strategy - Charm Pricing (2:00) | |||
| Pricing Strategy - Decoy Pricing (7:00) | |||
| Pricing Strategy - Centre Stage Effect (7:00) | |||
| Pricing Strategy - Loss Leader Pricing (4:00) | |||
| Pricing Strategy - Prestige Pricing (4:00) | |||
| Pricing Strategy - Price Anchoring (5:00) | |||
| Strategy Application | |||
| Applying The Strategy - Outline (5:00) | |||
| Applying The Strategy - Napoli Indian (8:00) | |||
| Applying The Strategy - Pancakes & Waffles (10:00) | |||
| Fonts & Colors | |||
| Font Psychology and Shortlists (11:00) | |||
| Font Pairing Guide (6:00) | |||
| Final Fonts for Our Menu (1:00) | |||
| Basic Color principles for Menu (6:00) | |||
| AI Color Generator (6:00) | |||
| Design & Final Output | |||
| Design and Layout in Canva (10:00) | |||
| Way Forward (1:00) | |||
| Napoli Indian Final Menu (7 pages) | |||
| Pancakes & Waffles Final Menu (2 pages) | |||
| Bonus: Menu Engineering | |||
| Menu Engineering Introduction (1:00) | |||
| Menu Engineering Model (8:00) | |||
| Menu Engineering Worksheet | |||
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